Never Turn Off This Machine…
By Rob McDermott | March 27th, 2024 | Condition Specific Marketing
Here’s the simple secret to reliable new patient flow month after month...
NEVER turn off your MARKETING machine!
My rule for my private clients is that every day, every single day, we gotta do something to keep new leads/prospects flowing into the pipeline that is going to nurture, and convert them into new patients.
And if you let a day go by because you're too busy doing this or too busy doing that, then it's easy to let two days go by and then let three days go by and pretty soon you've established a new and different pattern that is not productive for growing your clinic.
So my rule is every day there's gotta be set, non-negotiable, expectations and accountability, as to the activity logged by every team member. Whether it’s emails going out or conversations held, whether face-to-face or on the phone with prospects, offering an opportunity to come in for an exam and consultation.
No matter what, we keep the pump running that puts new leads/prospects coming into the clinic!
In many service businesses, the choice you have is feast or famine.
You either have so many prospects it’s overwhelming, or you have too few, and you’re stressed out most of the time. Better to have too much than it is to have too little. Confucius said many things, but one of the good things he said was, “dig the well before you’re thirsty”.
I think that makes a lot of sense.
And the better your system runs, the pickier you can finally be about picking the people (and cases!) YOU want to treat more of.
IMAGINE… being able to fill your clinic with only the types of patients (and cases!) you find most rewarding, and most profitable.
And to make sure that your marketing machine is never turned off, it should be 100% automated. You and your staff shouldn’t even really be involved with the marketing for new patients.
I want to invite you to take a no-risk, all-expenses-paid, test drive of the same automated system that 1,348 chiropractors are using right now, and see for yourself how well it works for your own clinic without having to risk a penny of your own money.
It's been truly amazing to see the transformations experienced by hundreds of chiropractors that I've worked with over the past 21 years.
This is a 100% turnkey service that delivers new patient appointments to your email inbox every morning.
And with our done-for-you service we’ll handle everything and have you up and running in no time.
Email me at support@conditionspecificmarketing.com and I’ll tell you what over 1,287 chiropractors are doing right now that’s delivering pre-qualified, pre-educated new patient appointments every single day. You can literally “copy/paste” exactly what they are already doing successfully.
I'm looking forward to chatting and finding out more about you and your clinic.
Talk soon.
Dr. Rob
Robert McDermott, DC
Condition Specific New Patient Marketing Solutions
198-39 32nd Ave. Suite D8
Auburndale, NY. 11358
(888) 396-1690